The Stellar GEO assessment was incredibly helpful and spot-on for our brand. It broke down a complicated new search landscape into clear, actionable steps we could actually use. We now feel confident moving forward and being properly understood and recommended by AI platforms.
Increase visibility in AI answers
Stellar helps businesses become discoverable in AI search results. Our proprietary framework enables you to grow traffic by getting your content cited and linked by leading AI engines.
AI is becoming the new front door to the internet
User behavior is shifting from traditional search to AI-powered answers. If your digital presence isn't optimized for generative AI platforms such as ChatGPT, Google AI Overviews, Gemini, Perplexity and more, you’re invisible where decisions are increasingly being made. GEO (Generative Engine Optimization), also known as AEO (Answer Engine Optimization), can help prepare your business for this shift in consumer discovery.
What clients say about Stellar
Real feedback from teams optimizing for AI search visibility.
A 5-pillar framework designed to maximize AI citations
Stellar’s GEO-readiness framework evaluates how AI crawlers, answer engines and assistants index, interpret and trust your content across five critical pillars. We don’t just check keywords — we model how large language models construct answers and decide which brands to cite.
✶Content Intelligence
We review how clearly your content explains entities, intent and context so LLMs can extract reliable facts, not just keywords.
✶Structured Data
We audit schema.org and JSON-LD usage across products, articles, FAQs and reviews to feed engines clean, machine-readable facts.
✶Indexability
We test crawl paths, sitemaps, performance and internal links to make sure AI crawlers can actually reach your best content.
✶Authority Signals
We evaluate backlinks, brand mentions and knowledge graph coverage that signal credibility when AI chooses what to cite.
✶Recency
We look at update cadence and freshness so your newest information is what appears in generative answers.
What Stellar delivers
Stellar provides assessments, diagnostics and prioritized recommendations. We give your internal teams and partners a clear GEO-focused roadmap they can execute.
✶AI Search Audit
- Baseline visibility across ChatGPT, Google AI Overviews, Gemini, etc.
- How your brand and products appear in AI answers today.
- Content + schema gap analysis.
✶Technical Foundation
- Robots.txt, sitemaps and crawl-path review for AI bots.
- Indexability checks across core templates and locales.
- Structured data coverage for products, content and FAQs.
✶Content Systems
- Guidelines for entity-rich copy, summaries and FAQs.
- RAG‑friendly content structuring.
- Checklists to launch new content “GEO-ready”.
✶Evaluation & Monitoring
- Ongoing checks of answer sets and citations in AI tools.
- Quarterly GEO score updates by pillar.
- Strategy sessions with your SEO, product and content leads.
Engagement tiers
Every engagement begins with a focused GEO assessment of the current state of your digital properties. From there, you can choose an ongoing optimization program or design a custom engagement tailored to your team structure and roadmap.
- End-to-end GEO-readiness assessment across all five pillars.
- AI search visibility snapshot and competitor comparison.
- Prioritized list of technical, content and authority improvements.
- 60 minute exec readout with stakeholders.
- Monthly GEO score updates and progress by pillar.
- Routine checks across AI engines for new answers and gaps.
- Collaboration with SEO, product and content teams.
- Tools and vendor recommendations.
- Audits across multiple brands, markets or domains.
- Executive education on GEO and AI search strategy.
- Partnership with agencies and internal AI teams.
- Custom reporting, governance and experiment tracks.
Common questions
How is GEO or AEO different from traditional SEO?
SEO focuses on ranking links in search results. GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization) are both terms for the same practice that focuses on how AI systems interpret, summarize, and cite your content when generating answers. The goal of GEO / AEO is to get your brand mentioned in answers in ChatGPT, Gemini, Google AI overviews and other AI platforms. While there is overlap between SEO and GEO, GEO prioritizes clarity, structure, and credibility in ways that go beyond keyword optimization.
How can I tell if my website is optimized for AI-generated answers?
AI platforms don’t provide clear feedback on what they understand or cite. Stellar’s GEO assessment reviews your site through an AI-native lens and identifies what’s working, what’s missing, and what to prioritize next.
What does Stellar need to start my GEO assessment?
We just need your domain, a short competitor list, and (optionally) a list of questions you would like to be cited for.
What do you deliver as part of your GEO consulting service?
Stellar delivers an in-depth GEO report for your website that includes an assessment across 5 pillars that constitute our proprietary framework: Content Intelligence, Structured Data, Authority Signals, Indexability and Recency. For each of these 5 areas, we will give you a readiness score, show what you are doing well, what can be improved, and give you a prioritized list of practical recommendations focused on the highest-impact improvements. The report also includes a snapshot of your current visibility for relevant target questions across the major AI platforms, and a competitor comparison.
Request a free GEO assessment score
To get started with optimizing your website for AI search visibility, submit your information here. Stellar will perform a mini-assessment to give you a GEO-readiness score along the different pillars of our framework. Your free report will be emailed to you within 2–3 business days.
Thank You!
Your request has been received. Your GEO score will be emailed to you within 2–3 business days.
